Business Profile & Brand Settings

Where Do I Configure My Business Profile Settings?

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Short answer: Your brand settings live under Account Settings (URL: /team/edit). The Settings tab has your brokerage logo, team name, time zone, default appointment location, and welcome message. The AI tab has brand voice, company description, brand colors, brand font, key differentiators, commission structure, and default CTA — these are used by AI Assist when it writes on your behalf.

💡 Two different "Business Profile" screens: BrokerKit has a separate Twilio Business Profile for SMS/calling regulatory compliance (DLC 10, A2P registration) — that's different from brand settings. For Twilio, see Registering Your Business Profile for Verified Calling and Texting.

How Do I Update My Company Brand and Logo in BrokerKit?

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Your brand shows up on your BrokerKit landing page, career site, emails, and AI-generated content. Configure it under Account Settings (click your name in the top right, then Account Settings — or go directly to /team/edit).

Upload or Change Your Brokerage Logo

1. Open Account Settings (/team/edit).
2. Stay on the Settings tab (selected by default).
3. Scroll to the Brokerage Logo section.
4. Drop a new image into the logo area (or click Remove and drop a replacement).
5. Your logo appears on:
   • Your team landing page / career site
   • Emails and campaigns sent from BrokerKit
   • The top-left of the BrokerKit app for your team
6. Recommended: transparent-background PNG, wide aspect ratio works well.

Set Your Brand Colors

1. Open Account Settings → click the AI tab.
2. Find the brand visuals section.
3. Set:
   • Primary brand color — hex code (e.g., #16b783). Used for buttons, headers, and accents.
   • Secondary brand color — hex code (e.g., #2d85cc). Used for secondary highlights.
4. Save.

Brand colors apply to landing pages, career site, and email templates that use the BrokerKit brand palette.

Choose a Brand Font

1. Open Account Settings → AI tab.
2. Find the Brand font setting.
3. Pick a web-safe font (Arial, Helvetica, Georgia, Courier New, etc.).
4. Save.

Your brand font applies to BrokerKit-rendered pages and email templates.

Configure Your Company Description and Brand Voice

The AI tab is where you tell BrokerKit how to sound when AI Assist writes or rewrites messages on your behalf — this is your "brand voice."

1. Open Account Settings → AI tab.
2. Set:
   • Company description (up to 500 chars) — who you are and what you offer.
   • Brand voice — Formal, Professional, Casual, or Energetic.
   • Key differentiators (up to 500 chars) — what makes your brokerage stand out.
   • Commission structure (up to 500 chars) — how you compensate agents (used in AI-assisted recruiting emails).
   • Default CTA (up to 100 chars) — your most common call to action (e.g., "Book a chat with me").
3. Save.

When you use AI Assist in emails, texts, or campaigns, BrokerKit uses these fields to produce content that matches your brand.

Other Settings on the Account Settings → Settings Tab

The Settings tab (on /team/edit) also holds:

• Office or Team name — your brokerage's display name in BrokerKit.
• Time zone — affects scheduled sends and appointment slots.
• Default appointment location — prefilled when you create a new appointment.
• Welcome message — shown to team members when they're invited.
• Team API Key — used by integrations (Zapier, custom webhooks).

Where Does My Brand Configuration Appear?

Related Articles

• Landing Page Best Practices
• Registering Your Business Profile for Verified Calling and Texting (Twilio, separate)